The UAE market recorded 23,066 vehicles in August 2026, down 15.1% year on year, bringing the year-to-date total to 160,210, down 23.2%.
Toyota retains the lead with a 21% share, but on a sharp 31% decline — meaning its lead is shrinking faster than the market itself.
Against that, Jetour holds fourth place and BYD fifth with a 4.8% share: a Chinese presence at the heart of the table rather than at its edges.
Leading marques in the UAE — August 2026
| # | Marque | Share | Change |
|---|---|---|---|
| 1 | Toyota | 21.0% | −31.0% |
| 2 | Mitsubishi | — | +123% |
| 3 | Nissan | — | −25.9% |
| 4 | Jetour | — | +2.6% |
| 5 | BYD | 4.8% | — |
| 7 | Land Rover | — | +47.1% |
Sixth place was not given in the report. Jetour and BYD sit in the top ten in a market down 15.1% for the month. — Source ↗
Saudi Arabia is a market of marques, the UAE a market of models — which is why Chinese presence there is measured in models, not brand share.
At model level, the Mitsubishi Outlander led with an 8.9% share and an exceptional 623% jump, followed by the Toyota Hilux and then the Nissan Patrol on 7%.
The Jetour T2 appears fourth despite falling 28.1% in the month, and the Jetour G700 and MG 3 also feature — three Chinese models among the best sellers in a single market.
Leading models in the UAE — August 2026
| # | Model | Share | Change |
|---|---|---|---|
| 1 | Mitsubishi Outlander | 8.9% | +623% |
| 2 | Toyota Hilux | — | −6.7% |
| 3 | Nissan Patrol | 7.0% | +20.6% |
| 4 | Jetour T2 | — | −28.1% |
| 5 | Toyota Land Cruiser | — | −25.1% |
| 6 | Land Rover Defender | — | +105.1% |
| — | Jetour G700 | — | — |
| — | Mitsubishi Destinator | — | — |
| — | MG 3 | — | +5.4% |
The UAE market in August 2026: 23,066 cars, down 15.1%, with 160,210 year to date, down 23.2%. Rows without a numeric rank appeared in the report without a stated position. — Source ↗
The difference between the two large Gulf markets deserves attention when building any regional estimate: Saudi Arabia is a market of marques, where Toyota’s large share settles the lead; the UAE is a market of models, where a single car can overturn its marque’s ranking in a month.
Which makes measuring Chinese presence in the UAE by the number of models in the table more accurate than measuring it by brand share alone.
